• High Cost of Hemp and its Potential to Transform the Fashion and Textile Industry

    Hemp is a versatile crop with numerous uses in several fields. However, due to its association with marijuana, it has been stigmatised and misunderstood for decades, leading to its illegality in many countries. This article highlights the growing movement

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  • The Circular Future of Fashion

    The fashion industry is currently undergoing a paradigm shift towards circular fashion, which prioritises sustainability and resource efficiency. By adopting circularity principles and sustainable design strategies such as cradletocradle, cradletogate, an

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  • Sustainable Fibres for a Greener Fashion Industry

    We can support sustainable clothing companies in their pursuit of an ecofriendlier fashion industry by stocking our wardrobe with items made of sustainable materials. Additionally, educating ourselves on sustainability and ethical practices of the brands

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  • Going Green: Benefits of Vegan Fabrics

    Choosing to use and wear vegan fabrics is a small, yet meaningful way to make a difference in protecting our planet. By making ethical and environmentally responsible purchasing decisions and opting for materials that are more sustainable and environmenta

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  • Indian Jute Industry: Production, Government Support & Innovations

    Jutealso known as the golden fibre is mainly used to make sacks and cloth for wrapping bales of cotton, as containers for growing young plant, in the production of pulp and paper, many household products and nonwoven textiles. Its antistatic properties an

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  • Bio conservation of Tasar Silkworm & its Food Plants for Prospects of Workers in Jharkhand

    The silkworm as well as the cocoon size of Bombax mori is much smaller compared to the Tasar silkworm species Antheraea mylitta, the host food plant of which are forest trees of Arjun, Asan and Sakhua. What makes a Tasar silk unique is that it is indigeno

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  • Phool Patti Work: A Lesser-Known Craft of Uttar Pradesh

    Each craft of India deserves due recognition and appreciation from craft enthusiasts. Phool patti work needs a major revival and promotion at a large scale in order to increase its popularity. Appropriate efforts of researchers and startup labels could co

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  • Sustainability vs Greenwashing: A Closer Look at India

    Fashion must acknowledge an ingrained reality It is a polluting, resourceintensive sector, and its future success depends on minimising its impact on the environment and society by adopting sustainable practices throughout the whole garment production cyc

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  • Silk’s Journey: Tracing Tradition to Heritage - Uppada Jamdani Sarees

    Uppada Jamdani sarees feature unique motifs, predominantly floral and geometric shapes arranged diagonally. These motifs draw inspiration from Persian designs and have evolved to incorporate local flora, indigenous symbols, and plants. Persian motif names

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  • Effects of US Section 301 on Global Fashion Garment Trade

    In recent years, the US has employed Section 301 to target Chinas trade practices. With China being a major player producing a significant portion of the worlds textiles and apparel, the global fashion garment industry has been particularly affected. The

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  • The Importance of Retail Warehouse Audit

    Retail warehouse audit is an annual inspection process conducted to determine the performance and efficiency, involving indepth observations of all operations, processes, performance calculations, and equipment. It is a crucial process ensuring that the w

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  • Fashion Show: Planning and Preparation

    A fashion show is a promotional event where new fashion collections are presented on real models, showcasing garments to potential customers and industry professionals. The collections are worn by models as they walk the ramp, presenting a true representa

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  • Brutalism, Fashion and Technology

    Brutalism is a bold, minimalist, and functional design style. In fashion and technology, it provides a refreshing alternative to industry excesses. By embracing minimalism and utility, designers create stylish and practical products. The intersection of f

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  • Threaded Tales: Rediscovering and Preserving Kashmir's Ancient Embroidery Sozni

    For over 500 years, Kashmiri artisans have mastered the art of sozni embroidery. Its intricacy ranges from five to 500 stitches per centimetre, making it a highly specialised and delicate hand embroidery. This exquisite craft is unique to Kashmir and is c

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  • Revival of Indian Traditional Textiles: Bridging the Gap between Heritage and Modern Demand

    Traditional textiles in India are making a comeback in fashion as consumers seek culturally authentic products. Handmade and rich in history, these textiles face challenges from modernisation. However, efforts to revive traditional techniques, supported b

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  • Logo-Free Luxury: Reshaping Fashion

    Logofree luxury is a trend characterised by minimalistic, highquality clothing without logos. It represents thoughtful shopping, sustainability, and a shift towards neutral colours. It extends to interior decoration, emphasising minimalism and attention t

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  • A Deep Dive into the Business Trends of Wedding Fashion in India

    Indian wedding fashion industry is diversifying beyond bridal wear, with demands for a wider array of styles and garments. However, recent surveys show sales have dropped, with manufacturers attributing this to an economic slowdown and high garment prices

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  • Return to Submarining?

    Politicising trade, even for what we believe to be for the best of reasons, invariably leads to serious unforeseen consequences that affect countries and people totally unrelated to the original issue. Nowhere is this more obvious than the US governments

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  • How to Regulate Shipping Costs for D2C Brands in 2023

    D2C brands in India face rising shipping costs while aiming to satisfy customer expectations. To regulate these costs, brands can consolidate orders, prevent failed deliveries, leverage technology, and use crowdsourcedhyperlocal partners. These measures o

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  • The Role of Fashion in Self-Expression and Identity

    The psychology of fashion studies why people dress the way they do. Reflecting selfexpression and identity, clothing choices are influenced by personality, cultural norms and social expectations. Factors like conformity, originality, and social status boo

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  • Unraveling the Secrets of Sportswear

    Innovation meets performance and comfort in the world of sportswear fabrics. This article explores the functional requirements, comfort characteristics, and smart technologies that have transformed athletic apparel. It also unveils the secrets behind the

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  • The Process of Inventory Management in the Fashion Retail Industry

    Effective inventory management is vital in fashion retail to meet demand, minimise stockouts, control costs, and optimise supply chains. It enables adaptation to trend, manages seasonality, mitigates fashion risk, and supports promotions. Strategies like

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  • Fashioning and Treasuring an Ethical Future with Trash

    Fast fashions ultrafast phenomenon, driven by micro trends and social media, is unsustainable, causing climate change and resource depletion. The second most polluting sector, fashion emits high carbon dioxide and consumes massive water. Initiatives like

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  • Digital IDs/ Product Passports: A Game Changer for Fashion

    Fashion industry is adopting digital identity and product passports for sustainability and transparency. Digital IDs are QR codes or digital twins, while product passports include data on materials, production, and impact. The benefits include enhanced co

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  • Automation in Garment Making

    Automation is transforming the fashion industry, enhancing efficiency and enabling customisation in garment making. Countries like China, Bangladesh, and Vietnam are leading the way with automated cutting, sewing, and assembly systems. Yet, it brings pote

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