Organic cotton underwear is the best thing right now, for you and the planet. Underwear is the first thing you put on, in the morning, and the last thing you take off before you take a shower and go to bed. In general, we are very careful as to what we ex
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Sourcing products can be difficult for ecommerce fashion brands. Some opt to make products themselves, owning all means of production. Others contract manufacturers to work directly with them and store products with storage or warehouse facilities. Still
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Reportedly 16 million tons of textile waste each year is from denim pairs. A division of the USbased cotton denim industry is trying to combat some of its waste with an initiative known as Blue Jeans Go Green. BJGGs concept is that cotton is a sustainable
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Goth fashion, with its dark, edgy aesthetics, offers something for everyone, from luxury to budgetfriendly brands. This article explores top goth clothing brands such as Killstar, Punk Rave, and Restyle, each offering unique designs from Victorianinspired
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The ongoing pandemic has forced luxury fashion houses to explore digital avenues with brands exploring unique digital methods to virtually engage consumers to offset their declining sales. Sheetal Jain takes a sneak peek on emerging trends of the luxury i
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The 2019 Pulse of The Fashion Industry 2019 Report declared a decrease in progress towards reaching sustainability within the industry. The report concluded that though Pulse Score increased in 2019 from 38 to 42, it did so at a pace onethird times slower
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Around the world, most companies had to compulsorily make a transition from offline to online mode to keep running their businesses amidst the global pandemic. Keeping up with the trend, the luxury retail business has also marched ahead with consumers doi
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Many things happened simultaneously as the pandemic started spreading in early 2020, with lockdowns being clamped down in one country after another. Since start of the pandemic, soothsayers have been insisting that the end for denim is nigh. That people a
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Cottagecore is a cultural movement drawing inspiration from the rural lifestyle and the local artisans skills and crafts, rising fast on social media. This article is the ultimate guide to the Cottagecore movement, its construct, aesthetics, and fashion.
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its nearing the end of the fashion season and you have unsold products out on the floor. The items are pristine, great quality, and ready for purchase and wear, but you know the trends and styles of this season likely wont sell in later ones. Looking at t
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Garments are sold everywhere. Yet, garment manufacturers complain that customers pay them so little. If we look at the garment industry with a world view, the top two garment exporters, neither of which are cheap labour, account for 56.8 per cent of total
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The acute shortage of trained faculty and good infrastructure forced many fashion institutes to close down during the pandemic, since they could not keep up with technology as well as offer world class education. Some of the top institutes moved speedily
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Denim manufacturing units across India are beset with problems lowkey weddings, cancelled Holi day ayes, labour shortage, pending payments, dwindling orders, spiralling shipping costs. Its a night without an end. Denims have been the popular choice of cas
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Its the most wonderful time of the year A memorable season filled with loved ones, delicious food, and gift giving but it looks a little different this year. The effects of COVID19 have turned the whole world upside down. Were swapping holiday lotions fo
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An engagement is like the trailer to a wedding ceremony that joins and binds the initial ropes of matrimony. Hence, it is an exceedingly vital part of the series of events that forms the union between two individuals and their families.For an engagement p
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The famous golden embroidery of royalszardozihas travelled in time through various eras and upgraded itself time and again. This embroidery art has found its place in various parts of India, Iran, Iraq, Kuwait, Syria, Turkey, Central Asia, Pakistan and Ba
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If you Google the term fast fashion, several definitions pop up. In this article, well dissect the origin of fast fashion, and see what it really means. Ill then share with you several great examples of fast fashion brands and how their actions put them i
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Catching up with the current fashion trends frequently necessitates having one step in history. According to specialists, fashion is circular, which implies that if you keep a long article, it will become trendy afterwards. Samantha Brown, a famous stylis
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Denim has proved itself a fundamental textile since its inception in the early 20th century. Through the years its styles have adapted in order to fit the social and political climates of the times. However, one cant help but wonder what happens to all th
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This article is part of a series of explanations of fashions pressing need for more environmentallyconscious business, sourcing, and production methods.In understanding fabric, most see colour, content, weave, texture, durability, warmth, etc.not water. B
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The ongoing pandemic has ensured a rush of online thrift stores on social media. The tiny Northeastern state of Nagaland perhaps leads the way with youngsters setting up seller accounts and many more rushing to buy. The timing couldnt have been better, as
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The climate crisis is mounting over all of us and the world of interior design is focusing on sustainability this year. It is the least we can do to protect the Earth. Ecofriendly is not only a theme you must consider but it is also a concept of sustainab
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The concept of an extended clothing lifespan is not new, but something that was lost in time as the world took to consuming more and indulging in a throwaway culture. But the long forgotten practices of rentals, seconds and repairs are steadily staging a
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When you go shopping for fashion, what catches your eye first Often, its the overall appearance of the outfit the hue, the cut, the design, and all other aesthetic features. By focusing on these, the fabric often takes a backseat. However, the material is
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COVID19 notwithstanding, the luxury sector is set to witness a surge this decade with some fundamental shifts. China is going to become much more important, Europe is going to rebound. This shift will see brands that are committed to exciting the customer
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